LATEST ADDITIONS

The art of being a draw bag maestro. . . “What a draw bag!” “Another Flier” “Well Drawn!!!” I was thinking about these statements on my way home from White Acres last week, and the more I thought about it the more I realised how derogatory they are and how bitter they seem towards people success.

We bring you some of the highlights from the 2014 Tackle & Guns show. The 2014 Tackle & Guns show has seen a huge range of new tackle releases for you to get your mitts on over the next 12 months. We will have a detailed run-down in the December issue of Match Fishing, but for now here are some highlights from what we saw. Maver Maver had a very eye-catching stand and star of the show for the company were the new UFO and Z-Frame seatboxes.

WC Bradley Co acquire Preston Innovations WC Bradley Co, a privately owned multi-brand supplier of high-quality consumer goods headquartered in the USA, has announced the acquisition of Preston Innovations, a leading European fishing business headquartered in Telford, England, along with Primo, its distribution business located in Holland. The purchase price was not disclosed. “I am pleased that we were able to conclude this deal and continue building our presence more globally in fishing,” said Marc Olivié, CEO of WC Bradley Co. “Our fishing businesses are doing well in both the US and Europe, and it is good to see us take another significant step into the European market with Preston Innovations.

Editor, Alex Bones, checks out what’s new… To add to its already glowing portfolio of products, Shimano and Dynamite have some new additions for release before the end of this year. Match Fishing Editor, Alex Bones, visited the HQ to find out what’s in store. First up is the new mid-price-range Super Ultegra AX Match and Feeder range of rods available in three match (float), five feeder versions and one winkle picker model to cover a multitude of disciplines. Designed with performance and versatility in mind the feeder versions are available in lengths from 11ft to 14ft, the float ones in 13ft, 14ft and 15ft versions and the little winkle picker, which is likely to be a hit on many of today’s commercials, comes in one version, 8ft-9ft.